NBCC Launches ‘Tackling Retail Crime Together’ Campaign in Support of National Strategic Plan

Following today’s announcement by Home Secretary Yvette Cooper of the national retail crime strategic delivery plan, the National Business Crime Centre (NBCC) has launched its new campaign, ‘Tackling Retail Crime Together’, reinforcing its commitment to reducing retail crime across the UK.

NBCC Lead, Superintendent Lisa Maslen, attended the launch event in Derby. The NBCC has played a pivotal role in shaping the strategic delivery plan as a key partner on the National Retail Crime Forum.

The ‘Tackling Retail Crime Together’ campaign brings together police and partner agency initiatives under one cohesive national campaign and brand. Its goal is to highlight the significant work already underway to tackle retail crime and to send a clear message to prolific offenders that their actions will have consequences.

This initiative is backed by £2 million in funding from the Home Office and forms a core element of the delivery plan’s implementation strategy.

The NBCC has engaged with all police forces across the UK to raise awareness of both the campaign and the strategic plan, encouraging unified support and action.

Superintendent Lisa Maslen said: “We know from our work that police are making significant efforts to prosecute offenders involved in retail crime. However, there remains a public and industry perception that not enough is being done. The NBCC’s national position allows us to amplify and showcase the vital work being carried out by police and partners at a local level.

“By using the campaign and its branding, forces and partner organisations can highlight their efforts and success stories, demonstrating that tackling retail crime together is making a real difference.”

As part of the campaign, the NBCC has launched a new website: www.tacklingretailcrime.co.uk. The site is currently in development but will serve as a central hub to document progress against the seven key deliverables outlined in the plan and showcase collaborative efforts to bring offenders to justice. 

You can also review the strategy here: Tackling Retail Crime Together Strategic Delivery Plan.